When asking yourself about something to do near me in New York with a group of friends or family, consider
Tannen's Magic
Why Tannen's Magic is a fun option when searching for things to do near me with friends and family
Tannen's Magic stands as a legendary meeting place for magic enthusiasts in New York City, boasting a remarkable legacy that dates back to 1925. As the oldest operating magic shop in New York, Tannen's has become a cornerstone for magicians of all levels, from beginners eager to learn their first tricks to seasoned performers perfecting their craft. The shop offers an extensive selection of magic tricks, books, and illusions, making it a treasure trove for anyone passionate about the art of illusion. Its location in the heart of Manhattan, at 45 West 34th Street near Herald Square, provides easy accessibility for local visitors and tourists alike. Beyond just a retail space, Tannen's functions as a community hub, hosting classes and events that foster connection among magicians. The shop also runs the renowned Tannen's Magic Camp, an educational program that has propelled many famous magicians, such as David Blaine and Michael Carbonaro. The shop’s unique offerings, including the popular "Magic Mystery Box," further enhance its appeal by delivering curated magical experiences. With its rich history, commitment to education, and dynamic atmosphere, Tannen's Magic continues to be a vibrant, welcoming venue where friends and fans of magic can gather, share their passion, and experience the wonder of the craft.
Here's what people think of Tannen's Magic
As of recent, Tannen's Magic holds a 4.7-star rating based on 378 reviews.
Reviews of Tannen's Magic overwhelmingly portray it as a beloved institution treasured within the magic community and beyond. Many users commend the shop's extensive and diverse inventory, which caters to beginners and veteran magicians alike, praising the quality of tricks, props, and books available. Positive reviews frequently highlight the friendly and knowledgeable staff, who provide exceptional guidance and foster a welcoming environment for magic learners and enthusiasts. Customers appreciate the store's historic ambiance steeped in nearly a century of magical history, which adds to the store’s charm and authenticity. The Magic Mystery Box, in particular, receives favorable mentions as a fun and worthwhile purchase that offers great value and excitement for both new and experienced magicians. On the other hand, a small number of negative reviews mention challenges such as the store's somewhat hidden entrance or location making it tricky to find initially, and occasional concerns about pricing for certain items. Some customers have noted that the shop can feel a bit cramped at times due to the breadth of the inventory in a relatively compact space. Despite these minor drawbacks, the consensus is that Tannen's Magic remains an irreplaceable magic shop that combines history, community, and a passion for the art form. Overall, reviews affirm Tannen's status as a must-visit destination for anyone interested in magic, offering an inspiring and deeply connected experience.
Highlights from reviewers (Most Relevant)
Bre Smith
Reed was amazing and so helpful - we loved seeing the shop and appreciated all the memorabilia. The card collection was top notch - don’t miss the big elephant! We will be back - cheers to making magic
Ryan Yanik
I was able to get a same day private lesson with Rich and it was so worth every penny. I am completely fresh to cards and he took time to practice with me, show me the correct positions, and give me tips and routines to try at home. I will definitely be coming back after I build up some of the skills he taught me. Thanks Rich.
Kristen (Gypsy Monkey)
Been wanting to visit for years . We had a bit of trouble finding it . Is it cool that there is no sign outside the building ? Yes because only the cool kids know it’s there but wish I’d known beforehand . That’s what I’m telling you now . It’s on the 6th floor of an elevator building with nothing out front letting you know it’s in there . Luckily we saw a man & asked & he let us know . The place is not very big but there is a lot of interesting Houdini artifacts . The gentleman behind the counter did show us one trick when we arrived that was neat . Personally I think it would be more fun to go during one of their after hours magic shows . I would go shop there only if you are really interested in magic . Please See the photo as to when the next Magic show is otherwise call to find out . I’m under the impression they are free but can’t be sure . To me that would be a better time to experience the shop . Also they have a magic summer camp for kids you might want to checkout .
Jim Trick
Tannen’s Magic Walking into Tannen's is like walking into a mysterious and almost sacred space. Everyone gets a warm, cheerful greeting and immediately, as storied as Tannen’s, is there’s a sense that everyone is part of that story. Reed immediately offered to “show me something” and with my mind completely blown I knew that this experience was going to deepen my love for this art. Two other young men, both professional magicians / college students, were generous in both performing card sleights and offering thoughts on magic, favorite books and celebrating the feeling of experiencing tricks that feel like real magic. Tannen’s has been owned by Adam Blumenthal since 2010. He was working today and was incredibly helpful and fascinating to talk to. Visiting Tannen’s made me want to practice, invest time and resources into expanding my skill and understanding. I hope when you go that you’ll give yourself a lot of time and that you will allow your inner seven year old to really enjoy it. I did and I can’t wait to go back. I’ve loved magic my whole life and have chosen this year to be where I start to take it seriously. Every magician at any level will feel like they are in the absolute right place. UPDATE: The next day I booked a one hour, in person private lesson. It was with Reed and I wanted to focus on card magic. It was incredible. He met me at the shop one hour before opening and we hit the ground running and packed so much in. Reed is an incredibly focused, articulate and effective teacher.
Michael Dudley
My buddy and I had the best time here. Got some private lessons from Lee and they have a great magic show in the shop a few nights a week after the store closes. A must stop shop whenever you’re in the area.
How to reach Tannen's Magic
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Why Tannen's Magic may become Your Favorite Meetup Place for Catching Up, Celebrating or Just Hanging Out
Why rally at Tannen's Magic with your friends? Because it offers a unique blend of wonder, learning, and shared experience that is hard to find anywhere else. Gathering your friends at Tannen’s Magic means entering a world where you don’t just watch magic—you become part of the magic. Whether you are seasoned enthusiasts or complete novices, Tannen’s invites you into an immersive environment steeped in tradition, crafted to inspire awe and curiosity alike. The excitement of exploring one of America’s oldest and most renowned magic shops, along with participating in their dynamic programs, creates memorable moments perfect for bonding. It’s not merely about seeing a performance; it’s an interactive experience that fosters laughter, amazement, and conversation among your group members. From the moment you step inside the shop or attend an event, the atmosphere is charged with delight and intrigue, encouraging everyone to share their reactions and connect over a shared fascination. In addition, the intimate spaces and engaging shows provide a cozy and inclusive ambiance, making it an ideal spot for groups looking to spend meaningful time together while experiencing something extraordinary.
What activities does Tannen’s Magic offer that make it perfect for a group meetup? First, visitors can dive into their renowned Magic Camp, which has been running since 1974. Over a week-long experience, campers learn from world-class magicians through lectures, workshops, and exclusive performances. These activities cover a range of topics such as comedy magic, mentalism, cardistry, and the history of famous magicians like Houdini, allowing each group member to find an area that resonates with their interests. Sharing this immersive learning environment brings friends closer as they practice new tricks, discuss techniques, and enjoy live showcases together. Moreover, the evening performances at camp take place in a theater where no seat is farther than 25 feet from the stage, guaranteeing an intimate viewing experience full of stunning illusions and laughter. Aside from camp, Tannen’s Magic hosts “Magic After Hours,” a special, intimate show led by magician Noah Levine. This unique event invites small groups into the historic magic shop for a close-up magic experience with mind-bending sleight of hand. The combination of historical anecdotes, personal interactions, and incredible magic tricks performed inches from your eyes creates a magical atmosphere perfect for groups seeking an unforgettable night out.
What makes Tannen’s Magic Shop a distinctive venue for group gatherings? The shop itself is more than just a retail space—it is a living museum of magic history boasting shelves packed with exotic props, rare books, and exclusive magic tricks crafted by the experts at Tannen’s. Located in Midtown Manhattan, the store’s inviting yet mysterious ambiance encourages exploration and shared discovery. Groups can wander through the aisles, marveling at unique items like “The Wonder Needle” and “Phantom Lock,” exclusive tricks that offer both wonder and conversation starters. The shop staff are passionate and knowledgeable, often eager to demonstrate tricks, teach basics, or help select magic sets ideal for beginners or collectors. For groups, this transforms into a playful scavenger hunt or informal workshop where members can challenge each other to learn quick illusions or exchange tips. The shop’s layout—with cozy spaces and communal tables—facilitates socializing, making it a natural hub for meetups. This environment, combined with the opportunity to physically interact with magic props and gadgets, creates dynamic engagement that enriches any group visit beyond a typical retail experience.
How does the Magic After Hours show enhance group experiences? This event is carefully designed to engage small groups through its intimate setting and personal touch. Hosting approximately 15 guests in a cozy room within Tannen’s Magic Shop, the show features Noah Levine performing close-up magic that feels magical and direct—there is no barrier between performer and audience. This proximity allows groups to connect with the performer and each other in a shared experience where astonishment and laughter become collective emotions. Throughout the show, guests learn quirky facts about the shop’s rich history and participate interactively, which builds camaraderie and sparks conversations that extend beyond the event. The unique setting of Magic After Hours—hidden away in an unassuming building—adds an element of discovery and exclusivity that many groups find exciting. As attendees share reactions to baffling sleight-of-hand and clever mind tricks, they create lasting memories framed by the charm and mystery of the venue. This combination of historical storytelling, audience interaction, and high-level magic makes Magic After Hours a perfect choice for groups looking to experience something closer, warmer, and more personal than a typical stage show.
Why is Tannen’s Magic Camp an unparalleled group learning environment? This camp offers more than typical classes—it is a communal, immersive experience designed to nurture skills and friendships. Set on the scenic grounds of Bryn Mawr College, the camp fosters an inspiring atmosphere blending nature and creativity. Over several days, campers engage in progressive learning through diverse workshops that explore everything from comedy writing to mentalism, catering to diverse interests and skill levels. Your group can join together or split up to pursue topics that excite them most, then reconvene to share discoveries and practice new techniques. The daily structured schedule includes lectures by expert magicians, hands-on workshops, and spectacular evening shows, each designed to expose campers to different facets of magic performance and theory. This environment encourages active participation, collaborative learning, and mutual support among campers, making it an ideal getaway for friends or families who want to deepen their love of magic and enjoy quality time in a supportive, motivating setting.
What makes Tannen's Magic the ideal place for group meetup fun and bonding? Besides the engaging programs and rich history, Tannen’s offers a warm, inclusive atmosphere where everyone — from kids to adults — can feel welcome and excited. Group members share discovery and amazement as they explore exclusive magic tricks, attend awe-inspiring presentations, and participate in interactive events that encourage creativity and wonder. The variety of activities available caters to different tastes and energy levels, enabling groups to tailor their visit according to their preferences. Whether your meetup involves novices eager to learn beginner illusions or veteran magic fans craving insider knowledge and rare collectibles, Tannen’s accommodates it all gracefully. The personal attention from staff and performers ensures that every visitor is involved, supported, and entertained, which strengthens group cohesion and creates joyful memories. Furthermore, Tannen’s central Manhattan location offers easy access and enables combining your magical visit with dining or other local attractions, making the meetup both enchanting and convenient.
Why choosing Tannen’s Magic translates into a memorable group outing? When you bring friends or family to Tannen’s Magic, you’re not just going out—you’re stepping into a rare realm of enchantment that sparks joy and wonder at every turn. The combination of hands-on magic, expert performances, unique historical elements, and intimate settings fosters a uniquely shared experience that stands apart from usual social outings. The sense of camaraderie built through learning and amazement transforms ordinary moments into extraordinary stories you’ll fondly recount together for years. In an era where digital interactions often dominate, Tannen’s offers a refreshing analog experience centered on genuine connection and collective delight. Whether you attend a workshop, tour the historic shop, or enjoy a close-up show, your group will leave with a sense of magic not only from what was performed but from how you felt and bonded as a team. For groups seeking a blend of education, entertainment, and emotional connection, few places can rival the charm, excitement, and warmth found at Tannen’s Magic.